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- The Media Playbook
Curriculum
- 5 Sections
- 27 Lessons
- Lifetime
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- Section 1 - Introduction to Media RelationsUnderstand the role of the media in sports, why media training matters, and the different types of media interactions—from press conferences to social media appearances.12
- 1.1Lesson 1 – Role of Media in Sports
- 1.2Test Your Knowledge – Lesson 1: The Role of Media in Sports4 Questions
- 1.3Lesson 2 – Why Media Training Matters for Athletes
- 1.4Test Your Knowledge – Lesson 2: Why Media Training Matters for Athletes10 Minutes5 Questions
- 1.5Lesson 3 – Types of Media Interactions
- 1.6Test Your Knowledge – Lesson 3: Types of Media Interactions10 Minutes5 Questions
- 1.7Lesson 4 – The Athlete’s Role in the Media
- 1.8Test Your Knowledge – Lesson 4: The Athlete’s Role in the Media10 Minutes5 Questions
- 1.9Lesson 5 – First Impressions & Body Language
- 1.10Test Your Knowledge – Lesson 5: First Impressions & Body Language10 Minutes5 Questions
- 1.11Lesson 6 – Best Practices for Interviews
- 1.12Test Your Knowledge – Lesson 6: Best Practices for Interviews10 Minutes5 Questions
- Section 2 – Crafting Effective SoundbitesLearn how to deliver clear, memorable messages that resonate. Master the "Rule of 3" and stay on message while sounding authentic—not rehearsed.10
- 2.1Section 2, Lesson 1 – The Power of a Strong Soundbite
- 2.2Test Your Knowledge – Section 2, Lesson 1: The Power of a Strong Soundbite5 Questions
- 2.3Section 2, Lesson 2 – The Rule of Three in Soundbites
- 2.4Test Your Knowledge – Section 2, Lesson 2: The Rule of 3 in Soundbites5 Questions
- 2.5Section 2, Lesson 3 – Staying on Message Without Sounding Rehearsed
- 2.6Test Your Knowledge – Section 2, Lesson 3: Staying on Message Without Sounding Rehearsed5 Questions
- 2.7Section 2, Lesson 4 – Emotion, Energy, & Expression in Soundbites
- 2.8Test Your Knowledge – Section 2, Lesson 4: Emotion, Energy, and Expression in Soundbites5 Questions
- 2.9Section 2, Lesson 5 – Real-World Application- Soundbite Challenge
- 2.10Test Your Knowledge – Section 2, Lesson 5: Real World Application – Soundbite Challenge5 Questions
- Section 3 – On-Camera Confidence TechniquesBuild confidence in front of the camera with expert coaching on body language, vocal tone, pace, and clarity. Develop the presence needed for high-pressure interviews and media appearances.10
- 3.1Section 3, Lesson 1 – Mastering Body Language for On-Camera Presence
- 3.2Test Your Knowledge – Section 3, Lesson 1: Mastering Body Language for On-Camera Presence5 Questions
- 3.3Section 3, Lesson 2 – Vocal Techniques – Tone, Pace, & Clarity
- 3.4Test Your Knowledge – Section 3, Lesson 2: Vocal Techniques – Tone, Pace, & Clarity5 Questions
- 3.5Section 3, Lesson 3 – Managing Nerves
- 3.6Test Your Knowledge – Section 3, Lesson 3: Managing Nerves5 Questions
- 3.7Section 3, Lesson 4 – Camera Awareness & Framing Techniques
- 3.8Test Your Knowledge –Section 3, Lesson 4: Camera Awareness & Framing Techniques5 Questions
- 3.9Section 3, Lesson 5 – On-Camera Introductions
- 3.10Test Your Knowledge –Section 3, Lesson 5: On-Camera Introductions5 Questions
- Section 4 – Handling Tough Questions Like a ProGain strategies to manage tough or unexpected questions. Learn techniques to stay calm under pressure and avoid common pitfalls that derail interviews.12
- 4.1Section 4, Lesson 1 – Understanding Why Tough Questions Are Asked
- 4.2Test Your Knowledge –Section 4, Lesson 1: Understanding Why Tough Questions Are Asked5 Questions
- 4.3Section 4, Lesson 2 – Types of Tough Questions
- 4.4Test Your Knowledge –Section 4, Lesson 2: Types of Tough Questions5 Questions
- 4.5Section 4, Lesson 3 – The Bridging Technique – Redirecting the Conversation
- 4.6Test Your Knowledge –Section 4, Lesson 3: The Bridge Technique – Redirecting the Conversation5 Questions
- 4.7Section 4, Lesson 4 – Managing Composure Under Pressure
- 4.8Test Your Knowledge –Section 4, Lesson 4: Managing Composure Under Pressure5 Questions
- 4.9Section 4, Lesson 5 – Avoiding Common Pitfalls and Traps
- 4.10Test Your Knowledge –Section 4, Lesson 5: Avoiding Common Pitfalls & Traps5 Questions
- 4.11Section 4, Lesson 6 – Practical Application – Handling Tough Questions Challenge
- 4.12Test Your Knowledge – Section 4, Lesson 6: Practical Application – Handling Tough Questions Challenge5 Questions
- Section 5 – Mock Interview Simulation & Real-World PracticePut your skills to the test in a simulated media environment. Receive personalized feedback, self-assess your performance, and walk away ready for any media spotlight.9
- 5.1Section 5, Lesson 1 – Understanding Different Interview Styles
- 5.2Test Your Knowledge –Section 5, Lesson 1: Understanding Different Interview Styles4 Questions
- 5.3Section 5, Lesson 2 – Common Challenges & How to Overcome Them
- 5.4Test Your Knowledge – Section 5, Lesson 2: Common Challenges & How to Overcome Them4 Questions
- 5.5Section 5, Lesson 3 – Preparing for the Mock Interview
- 5.6Test Your Knowledge – Section 5, Lesson 3: Preparing for the Mock Interview4 Questions
- 5.7Section 5, Lesson 4 – Executing the Mock Interview
- 5.8Test Your Knowledge – Section 5, Lesson 4: Executing the Mock Interview4 Questions
- 5.9Section 5, Lesson 5 – Mock Interview Simulation